Festival Foods does not markup products online. When building your online order, it is adding the sales prices that are in effect for the current ad week we are in.
Our Weekly Ad runs from Wednesday through Tuesday each week. If you build your online order on Wednesday or Thursday to place it for pick up over the weekend, all prices will be the same. However, if you build your online order on a Tuesday and place it for pick up on Wednesday, some prices may shift due to a new ad week starting.